— — — — — — —

Helping leaders and organizations harness AI, creativity, and strategy to build what comes next.

Executive operator with 20+ years of building and scaling global operations, across tech, gaming, and marketing. Partnered with CEOs and boards to deliver P&L growth engines, high-performing teams and digital transformation, delivering impact in complex, fast-moving environments and markets.

Vlad Popovici
Core Strengths
01
Growth Strategy & Transformation
Enterprise GTM, AI-powered MarTech, SaaS scaling
02
Global Operations
Scaled businesses in EMEA, NA & APAC; 2x Global Marketing CoE builder
03
Cross-Functional Leadership
Led global teams of 100+ across marketing, product, engineering & sales
04
Digital Governance
SLA governance, agency workload planning, QA, cost tracking
05
P&L Ownership
Managed $6M+ P&L and $10M+ budgets across global units
06
Digital Transformation & AI
Early builder of digital divisions; architect of AI-driven growth engines

Two decades of scaling ventures, leading global teams, and turning marketing into a measurable growth engine — across four continents and every stage of the business lifecycle.

Co-Founder and Chief Marketing Officer
By 2035, we endeavor to empower 1 billion individuals to regain ownership and unlock the value of their data as the foundation for achieving our purpose.
Chief Marketing Officer & Board Member
Owned global marketing campaign strategy and execution and built a global Marketing Center of Excellence (cross-continental team of 15+) supporting digital communications and GTM across 4 business units in NA, EMEA and APAC.
Co-Founder and Managing Partner
Built and expanded a 100+ person award-winning agency and led Marketing Center of Excellence (hub models) supporting Fortune 500 brands across NA and EMEA.
Head of Digital Division
Global Advertising Networks
Pioneered the first digital divisions and integrated digital services into full-service production while increasing revenue by 200% year-over-year.

Leadership Beyond Business

How I Can Help

I work with founders, CEOs, and boards who are navigating growth, transformation, or the integration of AI and real impactful innovation into their organizations.

01
Global Operations & Scaling
Cross-continental team building, P&L management, and international market expansion across EMEA, North America, and APAC.
02
Marketing & Brand Leadership
Building Marketing Centers of Excellence, global brand transformation, and full-funnel campaign architecture at scale.
03
AI & Innovation Advisory
Agentic AI integration, MarTech stack optimization, and building AI-native growth engines for modern enterprises.
04
Growth Strategy & Transformation
Enterprise GTM, AI-powered MarTech, SaaS scaling, and digital transformation for organizations ready to lead.
05
M&A & Board Advisory
Due diligence, capital allocation, investor relations, and market expansion strategy for growth-stage companies.
06
Startup & Venture Advisory
Angel investment, mentoring, and strategic guidance for AI, Web3, HealthTech and MarTech ventures in the CEE ecosystem.

Keynotes & Panels

I speak and write about the forces reshaping marketing, leadership, and business — where AI meets creativity, and where strategy meets execution.

What People Say

Read 20+ more on LinkedIn →

Get in Touch

Available for advisory engagements, board roles, strategic consulting, and keynote speaking. I'm based in EU, and operating across Europe and globally.